22Bet Affiliate Programme — Earn Money with Us

Many people dream of securing a stable income through gambling, but most players understand that you cannot count on constant success in gambling. But what if you consider gambling not as entertainment, but as a job? You are unlikely to be able to set up your own bookmaker’s office or online casino, but you can become a partner of a renowned brand such as 22Bet. As an affiliate, you will start earning money, and your income will depend not only and not so much on luck, but on your diligence. It should be noted that in some cases, capital investment is not necessary — you can become our partner without any money.

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What is the 22Bet affiliate programme?

Let’s be honest: the 22Bet affiliate programme is a suitable source of income for many people, but not for everyone. At the same time, some potential affiliates who could achieve significant success often do not even realise what an opportunity they are missing. Let’s take a closer look at how our company’s affiliate programme works, what it’s all about and what you need to do, because you might find that this is the right place for you and, who knows, you might even earn your first million!

How it works and what it can do

22Bet is a global company operating in more than half of the countries in the world. Our advantages include high odds and generous bonuses, and we can give money to our customers because we do not have offices in every country where we operate. However, it is necessary to attract players in different jurisdictions, and this must be done in an appropriate manner: without violating local laws and with objective information about us.

This is where affiliates come in! Your task is to spread the word about 22Bet’s services and current offers, without embellishing or exaggerating anything. There is no fixed salary (which is why we do not employ office staff who may prove ineffective), but you will receive a reward for each customer you attract. The more players you bring in, the bigger the reward!

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Who is eligible to participate

The easiest way to get started as a 22Bet partner is for people who have their own audience related to sports or online casinos: if you already run a themed blog or post videos on YouTube, all you need to do is tell your subscribers about how our company works. Even if you have a non-themed resource with a non-target audience, you can still try to promote our services there. But in reality, affiliates can do without their own resources, because we allow the use of any legal methods to spread information about 22Bet, including posting on forums, ordering contextual advertising and even direct mailings.

Key benefits of cooperation

By choosing to cooperate with us, you can count on numerous benefits, such as:

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A recognisable and presentable brand helps you to be more convincing in promoting it;

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Different payment methods allow you to receive either regular deductions from the profit generated by customers or one-off payments for each new customer;

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There is no payment ceiling — you can earn unlimited amounts, it all depends on your effectiveness;

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The administration itself offers high-quality advertising materials — you don't need to be creative;

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You can track your progress, plan your budget and further tactics thanks to functional analytical tools;

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Payments are made strictly on time and in full, and affiliates can choose their preferred payment method from a wide range of available options.

How to start cooperation

Some potential affiliates are theoretically interested in joining the 22Bet affiliate programme, but are not sure if it will work for them. In fact, there is only one way to find out if it will work for you – just become our partner and try your hand at it! Unlike gambling, you don’t have to invest in a partnership, which means you have nothing to lose. Even if you decide it’s not for you, you can always quit, but you’ll never know for sure until you try.

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Registration in the affiliate programme

The 22Bet affiliate programme requires separate registration, i.e. if you are already our customer, you need to register as an affiliate as well. At the same time, participation in the affiliate programme does not require you to be a customer of our establishment. Here is a brief guide to registering as a partner:

  • visit 22betpartners.com;
  • click the Register button;
  • Fill out the form, providing your name, email address, telephone number, and contact details for one of your preferred messaging apps.
  • agree to the user agreement;
  • send the questionnaire to managers by clicking the Register button;
  • Wait until your personal manager contacts you and discuss the terms of mutual cooperation with them.
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How the reward system works

There is no universal approach to how and for what exactly 22Bet partners will receive payments. However, there are several approaches, each of which has a right to exist, and we allow our affiliates to decide for themselves which reward system to use. The specific terms and conditions are still determined during negotiations with your personal manager, but you always have a choice. If necessary, a partner can change the commission calculation principle, and for those who work effectively, we are ready to increase it periodically.

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RevShare model — share of revenue

RevShare is a model for those who want to receive regular payments even for work done a long time ago. Starting with a base rate of 20%, you can gradually grow to 50% — that is, the establishment is ready to split the profit generated by the players you attract with the affiliate. The scheme works flawlessly provided that the users you attract remain loyal to 22Bet, but the company itself is interested in this, so we retain our clientele with high odds, regular attractive bonuses, fast payouts and a large selection of entertainment.

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CPA — fixed payment per customer

Some partners think differently: they believe that their work is done once they have brought in a new customer and do not want to take the risk that the user will stop playing. We are willing to pay according to this scheme — once, but generously. Payment is made not for the fact of registration (which may not lead to any action), but for the customer's first deposit. Under CPA, you can earn up to €800 per player, but at the start it will definitely be a fraction of that. In addition, affiliates wishing to cooperate under the CPA scheme must undergo a quality check of the customers they attract, because it is only fair — the company has a right to know that we will not drive ourselves into a loss.

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Hybrid payment schemes

It can be difficult to choose between RevShare and CPA, which is why the 22Bet affiliate programme doesn't force you to choose! If you see advantages in both payment schemes, go for something in between: get a one-off payment for an action and a regular percentage of the profit generated by the player! For obvious reasons, the terms of both parts of the payment will be more modest than their "pure" counterparts, but at the same time, you are insured against the disloyalty of individual players to 22Bet and can count on lifetime payments for loyal users.

Tools and materials for partners

The personal account is designed to maximise the efficiency of our partners’ work. Firstly, you can clearly see where your target audience is, which helps you understand that promotion through a gambling forum, for example, has worked, but contextual advertising is not having the desired effect. Secondly, thanks to the tools available, you can estimate what your next payment will be, which is useful for planning your next steps, especially investments in contextual advertising.

In your personal account, you will also find creatives – ready-made advertising materials that need to be distributed without any changes. If you want to be creative yourself, you can only do so after consulting with your personal manager so as not to distort the brand identity and the company’s original offer. In addition, 22Bet offers training materials – guides to help you attract even more customers.

Payments and terms of cooperation

It is only natural that every potential partner is most interested in the issue of payments, because cooperation is beneficial from a financial point of view, and no one will work for an idea alone. We offer terms that we consider adequate — and in this regard, our vision coincides with that of our affiliates, otherwise we would not be able to attract an audience from more than 80 countries so effectively. Here’s what you can expect as our partner.

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Minimum payment threshold

Payments to players are made only if the balance has accumulated at least €100 in commissions. If the required amount has not been reached, this does not mean that the money will be lost — it will simply be carried over to the next reporting period, where it will be supplemented with new receipts. This means that you will definitely receive all the money you have earned, but only in payments of at least €100. The company’s approach is quite simple: slightly less frequent payments allow us to use fewer employees to process them, which has a positive effect on the payment terms. In addition, the larger the payment, the lower the commission charged by payment systems, which is always covered by 22Bet.

Payment methods and frequency

Given that we operate in over 80 jurisdictions, the 22Bet affiliate programme allows you to withdraw commissions using dozens of different methods, making it convenient to do so in any country in the world. Payment options may include bank transfers, as well as payments to electronic and even cryptocurrency wallets.

As standard, under the 22Bet bonus programme, payments are made monthly – no later than the 15th of the current month in the form of a commission for the previous month. As mentioned above, if the payment amount is less than €100, it will be postponed until the required amount is reached.

Programme rules and requirements

Overall, the terms and conditions of the 22Bet affiliate programme are very simple and intuitive: anything that does not violate the law or harm the company is permitted. That is why we invite affiliates to cooperate with us, hoping that you are well versed in local legislation and will be able to convey information about us to local residents in a way that will elicit the right response.

As for prohibited methods of promoting the 22Bet brand, they are as follows:

  • any actions that violate local laws;
  • misrepresentation of information about our company, including promises of non-existent bonuses and other fictitious benefits;
  • dissemination of outdated information, ignoring the need to focus solely on current service conditions;
  • intrusive spam, which can damage a company’s reputation.
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Support and assistance for partners

In their personal account, 22Bet affiliates can get help and all the support they need 24/7. When you sign up, you’ll be assigned a personal manager who’s really keen to help you attract more customers, so they’re even ready to train you. There are also training materials in your personal account, which is why we emphasise that even complete beginners should try their hand at promotion.

Frequently asked questions

What happens if I stop participating in the 22Bet affiliate programme?

If you have been working with us on a CPA basis, payments will stop: no new customers means no payments for their registration. As for RevShare, payments are made for life, as long as at least one of the customers you have attracted continues to play. However, the commission gradually decreases to 15% if you have not attracted anyone in the last six months, and even 5% if the affiliate has been inactive for a year.

What is a negative balance in the 22Bet affiliate programme?

The 22Bet affiliate programme allows you to share with affiliates the profits generated by the players you attract, but sometimes they can end up with a significant surplus, causing the platform to incur a loss, which will also be shared with the partner. No one is asking you to cover the loss out of your own pocket, but it will have to be offset by future payments.

Can I promote 22Bet using my own creative materials?

Yes, but only if you first show them to your personal manager and receive their explicit approval for using such creative materials. It is important for 22Bet that our brand remains recognisable, and this implies certain requirements for the design of visual products; we are also categorically opposed to affiliates providing inaccurate information about us, so all texts must be perfectly verified.

Can I be a partner of other platforms while already being an affiliate of 22Bet?

Such actions are strictly discouraged by the administration of our affiliate programme: we want all potential players to play at 22Bet and not go to our competitors. For our part, we offer affiliates optimal terms of cooperation and players a decent service that makes them choose us, so we strongly urge partners within the same jurisdiction to promote only 22Bet.

€122 + 122 FS